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Andrew Vrees to replace Kyle Grimes as GM of WCVB in Boston

Vrees has been the president and general manager of WMUR in Manchester, New Hampshire since 2021.

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Revolving Door Roundup: PBS News Hour Co-Anchors Named Co-Managing Editors

Plus, CNN announces a pair of new hires.

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Neysa Wilkins Retiring From WJHG in Panama City After 32 Years

The evening anchor joined the station in 1993.

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3 Things to Expect From This Year’s TV Upfront, According to Media Buyers

Media buyers share insights to the 2025 TV upfront.

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Patreon Hires Shake Shack’s Mike McGarry as First SVP of Marketing

McGarry is the second marketer to leave Shake Shack this month.

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Halo Top Ice Cream Touts Self-Care in Its Biggest Return to National Advertising

Halo Top ice cream, in its first national campaign in three years, intros new flavors and a new AOR in Digitas Chicago.

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A New Study, Funded by Dany Garcia, Reveals ‘Trailblazer’ Marketing...

The research found that successful women are overlooked and misaddressed by most advertising.

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The New Rules of Seamless Shopping

This post was created in partnership with SmartCommerceKey takeaways Shopping habits have transformed. With just a few taps, consumers can buy what they see—whenever, wherever. Inspiration now drives...

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Tapping Into the Rise of AI Personal Shoppers

This post was created in partnership with KantarKey takeawaysAI personal shoppers are here, and they’re changing how consumers discover, evaluate, and buy products. From simplifying everyday purchases...

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Not Everyone Will Like ‘With Love, Meghan.’ And That’s OK

When I watched the new Netflix show, I saw the complete opposite of inauthenticity.

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How Joy and Connection Delivers for Brands

This post was created in partnership with FetchKey takeawaysPersonalization, trust, and delight have become the baseline expectations in modern commerce. Consumers decide which ads and experiences they...

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Former GM of KDFW in Dallas Kathy Saunders Dies Suddenly

She led Dallas Fox owned station KDFW-KDFI for more than 26 years.

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Ticker: The 50th Annual Gracie Awards Honor the 3 Broadcast Networks

ABC News, CBS News, and NBC News all received five Gracie Awards.

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Wednesday, March 26 Evening Cable News Ratings: Jesse Watters Leads in the Demo

Rachel Maddow and Kaitlan Collins were No. 1 in the demo for MSNBC and CNN, respectively.

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X Has Been Acquired by xAI in $45B Deal, Elon Musk Announces

X, formerly Twitter, has been acquired by xAI, Elon Musk’s public-benefit AI corporation and the maker of AI chatbot Grok, in a deal worth $45 billion.

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Here’s the Roundup for the Week Ending March 28

An Oregon station explains away a missed forecast while a local anchor lives my dream and sings some Les Miz on air.

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Thursday, March 27 Evening Cable News Ratings: Elon Musk Gives Bret Baier a...

An Elon Musk appearance powered Fox News’ Special Report with Bret Baier into the pole position among total viewers, surpassing The Five by a mere 5,000 viewers. That audience spilled […]

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Kristen Welker Scores Trump Scoop on Meet the Press

Welker's interview made headlines over the weekend.

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Santiago Gallego to Join Telemundo Chicago as Reporter and Anchor

Since 2014, Gallego served as the primary anchor of Noticias 60 Telemundo at Telemundo 60 in San Antonio, Texas

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AKQA Co-founder Tom Bedecarré Has Died

Tom Bedecarré, co-founder and former chairman of AKQA, has died at age 70. 

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