Smoothie King Taps Caliber’s Claudia Schaefer as CMO
Smoothie King has named Claudia Schaefer as chief marketing officer (CMO). She'll now oversee the brand's marketing, driving traffic and sales. Her remit will include repositioning Smoothie King in the...
View ArticleSearch is On for NBC Chicago Employee Kevin Spencer Missing Since Friday
NBC Chicago employee Kevin Spencer has been reported missing after he didn't arrive for work this week and his family said they have been unable to reach him. Spencer works in the IT department at the...
View ArticleLeadership and Growth: Insights From Michael Kassan, Founder and CEO of 3C...
Welcome to this episode of the Marketing Vanguard podcast. Today, Jenny Rooney speaks with Michael Kassan, founder and CEO of 3C Ventures. In this conversation, recorded at CES 2025, they discuss the...
View ArticleWeek of January 20 Cable News Ratings: Trump’s First Week in Office Lifts All...
This is TVNewser's basic cable network ranker and cable news report for the week of Jan. 20, 2025. Coverage of Donald Trump's inauguration and the news that followed his return to the White House...
View Article4 Brand Challenges Facing McDonald’s New CMO
The guard is changing at the Golden Arches as longtime chief marketing and customer experience officer Tariq Hassan departs and is replaced by Alyssa Buetikofer. Currently chief marketing officer (CMO)...
View ArticleAKQA Americas Restructures Leadership Team
On the heels of a global restructure, AKQA has unveiled a new leadership team in the Americas. Tesa Aragones, formerly president of North America, has been elevated to CEO of the region, a first for...
View ArticleWelch’s Is Looking for a New Agency for Its Sparkling Juices as It Moves Away...
Food company Welch's is conducting an agency review for its portfolio of sparkling juices, ADWEEK has learned. The brand confirmed that it is handling the review internally, and declined to disclose...
View ArticleMeta CEO Mark Zuckerberg Praises Trump On Q4 Call, As Revenue Soars
The numbers $164.5 billion -- Meta's 2024 revenue, up 22% compared to 2023. Q4 revenue was $48.39 billion, up 21% year-over-year. 3.35 billion -- Daily active people on Meta's family of applications in...
View ArticleMSNBC Live To Co-Host and Stream Final DNC Leadership Forum (Updated)
Live from Washington, D.C., it's the latest edition of MSNBC Live. The cable network's in-person event division is co-hosting the fourth and final Democratic National Committee leadership forum...
View ArticleHearst Taps PMG As Its AOR to Spur Growth in Its Consumer Media Titles
Digital media company Hearst, home to editorial titles including Esquire, Cosmopolitan, and Country Living, named the marketing agency PMG as its agency of record on Tuesday. According to David Carey,...
View ArticleHow News Outlets Covered the Washington, D.C. Plane Crash
News outlets went into breaking news mode on Wednesday night when an American Airlines flight collided with a military helicopter over the Potomac River while approaching Reagan National Airport in...
View ArticleTwenty-Five Years Ago, Tech Startups Blew Fortunes on the Worst Super Bowl...
You had to see it to believe it, and 84 million people did. There, in the middle of Super Bowl 34 back at the turn of the new millennium--and in the company of the world's biggest advertisers--was a...
View ArticleWill AI Be A Benevolent Helper Or An Evil Overlord for Scripps?
For those who haven't kept up with technology and still think the earth is flat, artificial intelligence defines itself as "the ability of machines to exhibit intelligence, especially computer systems....
View ArticleCoach Elevates Joon Silverstein to CMO
Coach has elevated Joon Silverstein to chief marketing officer (CMO). She succeeds Sandeep Seth, who also serves as chief growth officer (CGO) at parent company Tapestry and is now adding president of...
View ArticleLinkedIn Pulled Legitimate AI Coworkers from Israeli AI Firm MarkeTeam
AI startup MarkeTeam, which has raised $5 million in funding, specializes in using AI agents to replicate marketing tasks for small and medium-sized business. A year ago, the company created LinkedIn...
View ArticleIssa Rae Hates Saving Paper Receipts in TurboTax Super Bowl Teaser
Earlier this month, TurboTax commissioned Talker Research to get some data on how much Gen Z Americans know about income tax filing. The upshot: They don't know much. Nearly 1 in 5 (17%) of the...
View ArticleRevolving Door Roundup: New Administration, New Assignments for CBS News’...
Bureau Moves: CBS News announced a slew of new assignments in its Washington, D.C. bureau. Fin Gomez has been named executive director, White House and politics, adding to his existing duties as CBS...
View ArticleBringing Tech to Life: Samsung’s Strategy for Smarter Homes
What does the future of technology and consumer engagement look like? Allison Stransky, CMO of Samsung Electronics America, joins The Speed of Culture podcast's Matt Britton live at CES 2025 to explore...
View ArticleTabitha Brown is Clover’s First Chief Empowerment Officer
Fintech company Fiserv's Clover brand has a named Tabitha Brown as its first chief empowerment officer. The creative visionary, entrepreneur, and Emmy Award-winning TV personality will work with...
View ArticleAlex Wagner on Her Time in Trumpland: ‘Unlike Anything in My Lifetime’
We're only 10 days into President Donald Trump's second administration, and the flurry of activity within the White House has set the country on its ear. Which is exactly why Alex Wagner is ready to...
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