Fearless Girl Begins Move to New York Stock Exchange Without the Charging Bull
Fearless Girl has created quite the stir on Wall Street since it leased out space in New York's Bowling Green Park last March. From being a symbol of female empowerment to more recently taking a stance...
View ArticleBooking.com Sends $220 Million U.S. Creative Account to Anomaly
Booking.com has selected Anomaly as its U.S. creative agency of record following a review. The agency will handle the account out of its New York office. Anomaly deferred a request for comment to the...
View ArticleAmy Sedaris Cares Deeply About Napkin Etiquette in Hilarious Vanity Fair...
The role of the host is not one that should be taken lightly, especially around the holidays. Little details matter and a knowledgeable host understands, for instance, that a plain paper towel might...
View ArticleBig Mouth Billy Bass Is Being Reincarnated Thanks to Amazon’s Alexa
Big Mouth Billy Bass, the plaque-mounted animatronic fish that croons punny songs like "Don't Worry Be Happy," "I Will Survive" and "Take Me to the River" while flapping his tail and moving his head to...
View ArticleFacebook Reminds Auto Marketers That ‘It’s a Great Day to Play With Cars’
Facebook announced at the AutoMobility LA event in Los Angeles Wednesday that its auto team will debut a digital campaign Dec. 3, It's a Great Day to Play With Cars. The social network said the...
View ArticleFinancially Strapped Digital News Site Mic Looks for a Buyer as Layoffs Loom
Digital news publisher and suddenly-strapped-for-cash Mic is in sales talks, according to sources familiar with the matter who speculated that Bustle Digital Group (BDG) or its founder, Bryan Goldberg,...
View Article5 Ways Brands Can Harness the Power of Touch and Visually Entice Consumers...
We spend more time staring at screens than sleeping. We're bombarded daily by a relentless fusillade of information--some valid, much of it vapid. Political polarization, trolls and manufactured...
View ArticleVoice Assistants Are the New Emily Post
In 2016, a U.K. grandmother got a special nod from Google as a result of her very polite web searches, which included both "please" and "thank you," a flourish few others have likely ever used. Since...
View ArticleFacebook’s Today In Local News and Information Feature Is Now Available in...
Facebook is expanding the Today In feature for local news and information to more markets, and the social network also began testing local alerts from government and first-responder pages. Today In...
View ArticleEnforcement of Facebook’s Political Ad Restrictions Just Began in the U.K.
Facebook announced in October that several of the initiatives regarding political advertising that were introduced in the U.S. earlier this year were being extended to the U.K., and enforcement of...
View ArticleFacebook Considered Charging Developers for Access to User Data, Court...
Facebook considered charging app developers for access to Facebook user data, according to unredacted court filings from an ongoing legal dispute between the social media company and an app developer....
View ArticleBustle Digital Group Buys Mic for an Estimated $5 Million
Executives at digital news publisher Mic managed to lay off nearly the entire company and secure a new owner all in one day. The company, which launched with a splash as a go-to news source for...
View ArticleFacebook Is Testing a Way for Users to Block Specific Words, Phrases and Emojis
Facebook announced in October that it was testing ways for people to more easily search for and block offensive words from appearing in comments on their posts, and it appears that the social network...
View ArticleApple’s Group FaceTime Is the Tool of Kings in This Charming Ad Featuring...
When might you want to connect with more than 30 friends via the iPhone's Group FaceTime video chat? Well, perhaps you're an Elvis impersonator looking to harmonize with your fellow Kings all around...
View ArticleYahoo News Defends Controversial Campaign Featuring ‘Polarizing’ Issues
Yahoo News stands by an ad it released after backlash over the language it used. The ad has a barrier with one wall that says "immigrants enrich us" in blue and another that says "immigrants endanger...
View ArticleTo Confront Stigmas, This Pop-Up Massage Spa Is Staffed Only by HIV-Positive...
A Canadian medical center is employing the personal touch to fight prejudice and dispel misconceptions by opening a pop-up spa where all 15 massage therapists are HIV-positive. The provocative...
View ArticleData Is Helping Creatives Find New Sources for Innovation and Design
Data is rapidly emerging as the next frontier in design. Nearly every designer today works with it, and it increasingly plays a role in nearly every part of the creative workflow. And creative...
View ArticleNew Balance Used Neuroscience to Track Consumer Attention and Trim Its NYC...
New Balance took a new approach to its New York City Marathon campaign earlier this month, using a compression algorithm from Nielsen Consumer Neuroscience to inform how it edited its 30-second spot...
View ArticleHow Bonobos Reinforces Its Startup Culture on Cyber Monday
"Live from New York, It's Chaturday Night Live!" At Bonobos' New York headquarters on Cyber Monday, the clothing company tipped its cap to SNL during a sketch at its eighth annual Cyber Monday...
View ArticleCars.com Is the Latest to Take Digital Media Buying—Including...
Chicago-based Cars.com, the online site that connects consumers to car sellers, is now the latest company to bring its digital media buying in-house. Duties that were taken in-house include paid...
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